Digital Marketing

The rising popularity of social shopping and transformation of consumer behavior have made adaptable digital-marketing strategies more important than ever before. July 15, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. In life, change is the only constant thing. Some changes happen naturally as things evolve. In some cases, extraordinary intervening
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July 9, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. A decade ago, most businesses didn’t realize the importance of digital marketing, and the lack of knowledge made it nearly impossible for digital marketing companies to sell their services to small businesses. Now, theeducation of consumers has led digital marketing to
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June 29, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Picture the scene: It’s 2021, and the enormity and popularity of digital marketing is providing entrepreneurs with a plethora of opportunities and the ability to tap into an audience of hundreds of thousands, if not millions, of potential customers, all at the
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June 24, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Social-media management has traditionally been relegated to interns and junior employees, considered a necessary but not strategic function. In 2012, as an intern at ELLE.com, I tweeted out regularly to the publication’s then 1.2 million followers. Occasionally, the executive editor would send me
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The institution in charge of Alejandro Gertz Manero reported that it received numerous complaints through its citizen service systems. June 10, 2021 3 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. The Attorney General’s Office (FGR) reported this Thursday that it opened an
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Ben Rosenfield, an entrepreneur with more than 20 years of experience across the real estate, technology development, and consumer product industries shares how companies can modernize their marketing. June 1, 2021 2 min read Opinions expressed by Entrepreneur contributors are their own. Ben Rosenfield has spent the majority of his career serving as the bridge
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May 25, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. When it comes to generating leads, SEO is a fan favorite. A sizable 61 percent of B2B marketers say that SEO and organic traffic yield more leads than any other marketing strategy they use. For all types of websites, an average of
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May 17, 2021 12 min read Sometimes, all it takes to turn a bright idea into a breakthrough business is a run-in with the right person. For Bobbi Brown, in 1991, it was a rendezvous with a man of science. “I met a chemist accidentally and asked him if he could make this dream lipstick,”
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