July 23, 2021 8 min read Opinions expressed by Entrepreneur contributors are their own. Video marketing is an effective tool that can help promote and sell any product. It’s also a great way to build customer relationships in the digital age of communication. The best part is that you don’t need much experience with video
Video Marketing
Most people watch videos with the sound off. June 5, 2021 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Video marketing is booming.
This simplified video editor helps turn everyone into a video professional. June 1, 2021 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Video
March 21, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jason Rich’s book Ultimate Guide to YouTube for Business. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound or click here to buy it directly from us and SAVE 60% on this book when
There is power in teamwork, but it also takes the right combination to make a great team. In the Google Display Network, combining strategies can help you increase traffic while refining your audience. The wrong mixture of strategies can mean too much or too little traffic, or you could end up with a too-broad audience
Videos help ecommerce businesses gain credibility, increase traffic and get more market share. May 8, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Ecommerce store owners are always looking for ways to improve the customer experience. With the customer not being able to touch and feel the product, businesses are getting
March 25, 2021 9 min read Opinions expressed by Entrepreneur contributors are their own. Have you seen those successful entrepreneurs live streaming with confidence and thought, “I wish I could have the courage to do it too?” Connecting to your audience personally works for most entrepreneurs, but it is a must if you are a coach, consultant or
Save nearly half off Movavi Video Editor Plus 2021. March 5, 2021 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Video marketing is
February 27, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. The world is still reeling over the impact of Covid-19 with many businesses counting their losses. Corporate brands have been greatly affected as the majority of them have a brick-and-mortar structure. The commencement of Covid-19 vaccinations is the long-awaited light at
February 23, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. In 2021, video content is going to be all marketers will be talking about, and rightly so. The statistics for previous years have been mindboggling and 2020 topped everything we have ever seen in terms of consumption rates for video content. As
February 22, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Consumers and marketers alike have noticed a significant upward trend in video content over the last few years, but what does this trend look like practically? A recent report by Hubspot sheds light on some key figures: 85% of businesspeople use
February 16, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. The fact that video is a great way for brands to connect with their target audience is no secret. In fact, research from HubSpot reveals that 85 percent of businesses use video marketing, while 88 percent of marketers report that this
December 18, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. The rise of social media over the past decade has dramatically changed the way business is conducted. When it comes to appealing to buyers, your social media presence should be your primary focus. Nearly three billion businesses are actively using social media,
Why many businesses are turning to iStock for their video marketing. December 16, 2020 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Capturing someone’s
Get into video marketing without any technical expertise. December 2, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Over the past few
October 31, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. In the digital age, getting attention is anything but a given. An abundance of publishers, gadgets and apps are competing for mind share, and data overload causes audiences to block distractions and instead focus on what’s urgent. Five years back, a Microsoft
October 20, 2020 7 min read Opinions expressed by Entrepreneur contributors are their own. As we all spend more time glued to our phones and computers, video is becoming an even more important medium for advertisers to reach consumers. More than half of consumers globally cited video as the type of content that they want
While video is an appealing channel for advertisers, there is still some lack of common agreement when it comes to startegy and metrics for video ad campaigns. One common misconception is that video campaigns need to be complex to have significant ROI. “Use video to simplify your customer experience landscape, not make it more difficult
Score the Complete Content Creator Bundle for YouTube for just $40. October 13, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. YouTube
We spoke with the corporate communications head who hooked up TikTok sensation Nathan Apodaca with a new Nissan truck, and she swears the win-win social media triumph came together organically. October 8, 2020 5 min read Unless you’ve been living under a cranberry bog, you know that 37-year-old Idaho potato-farm laborer Nathan Apodaca aka TikTok user
Improve your social media marketing on a budget. October 1, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Consumer demand for video
Create videos for any purpose without any prior expertise. September 21, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Video marketing is
Become familiar with visual- and audio-editing tools with this six-course bundle for less than $40. September 17, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from
Video has become a necessity across digital platforms to engage audiences and make a lasting impression. As audiences have increased access to information and decreased attention spans, brands must accelerate the focus on compelling video ads to capture user’s attention quickly. Understanding how to leverage video to move consumers through the buying process can help
VlogEasy edits your videos automatically using AI. August 31, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Whether you’re trying to create
Save 13 percent on this monopod and slider now. August 28, 2020 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Consumer demand for
Discover why repurposing live videos is so relevant to content creators, businesses and influencers and how to create a long-term video strategy to successfully build your brand online. August 28, 2020 2 min read Opinions expressed by Entrepreneur contributors are their own. Live videos can help build your brand and grow your audience but once
How to meet the demands of the masses. August 27, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. More than two-thirds of
Reach more people through compelling video content. August 13, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. It turns out that using
Get up to speed with video creation with this $40 course. August 6, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Video