If you buy something through our links, we may earn money from our affiliate partners. Learn more. Often, you need to register a business name with the government. There is a process. You need to pick one that reflects your brand while at the same time giving your brand name legal protection in federal and
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July 9, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. A decade ago, most businesses didn’t realize the importance of digital marketing, and the lack of knowledge made it nearly impossible for digital marketing companies to sell their services to small businesses. Now, theeducation of consumers has led digital marketing to
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The Internal Revenue Service posted new rules Friday for multiemployer qualified retirement plans that have run into funding problems and need extra financial help from the Pension Benefit Guaranty Corporation. The guidance in Notice 2021-38 also aims to help the participants and beneficiaries in such plans in accordance with provisions of the American Rescue Plan
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What do the latest retail statistics tell us about retailing in 2021? You might be surprised. We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look
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As more and more business meetings move out of conference rooms and to more casual settings like lunch meetings, there are a few important things to keep in mind. Having a successful lunch meeting can yield a lot of benefits, since it can be a bit more relaxed and informal, and you can have more
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Management and leadership positions in many industries are dominated by men, and often these industries are deemed “boys’ clubs” because of their exclusive cultures. The alcohol industry is one of them. Women in the industry continue to face sexual harassment and abuse. And in 2018, only “4% of C-suite positions in wine and spirits were held by
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Technology has changed the way businesses make voice calls. WiFi calling can help certain entrepreneurs and offices cut their traditional phone lines, saving money and making the most of the resources they already have. If you’re interested in learning more about WiFi calls, here’s a beginner’s guide. What is WiFi Calling? WiFi calling is a
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Customer engagement platform Epsilon has announced that it is extending its messaging capabilities by offering Epsilon People Cloud Messaging Essentials.  Linked to Epsilon’s Core ID identity graph, Messaging Essentials will allow midmarket companies to deliver individualized messaging to customers via email, mobile push, SMS and other channels. Epsilon already offers Epsilon People Cloud Messaging for
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Companies are always looking for ways to bring in new customers with clever marketing campaigns and shiny new products. However, too few of them try to establish a basis of trust from the get-go instead of diving straight into advertising strategies. Building trust with their audience is essential for companies hoping for long-term success.  ADVERTISEMENT
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If you buy something through our links, we may earn money from our affiliate partners. Learn more. As a business, you can always spruce up your presentation using 4K projectors for good effect. You can use projectors for all types of presentations, training, interactive advertising, sales pitches, and meetings. Whether they be videos, images, PowerPoint,
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If you buy something through our links, we may earn money from our affiliate partners. Learn more. Someone operating a business through eBay will need to be aware of the return policy as a dissatisfied customer happens to every seller at some point. This complete guide contains everything a business owner needs to know about
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Part of Allen Weisselberg’s legal troubles began when his former daughter-in-law couldn’t get the numbers in her divorce proceedings to add up. Jennifer Weisselberg says she was befuddled. The lifestyle she’d shared with her ex-husband, Barry Weisselberg — including an apartment overlooking Central Park and tuition for two children at Manhattan’s Columbia Grammar and Preparatory
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